It represented both the common touch and forward...
It represented both the common touch and forward progressIn 1992, Americans were worried but still hopefulWe spoke to their fears and validated their enduring optimismAl and I developed a good routineAt each stop, he would list all of Americas problems and say, Everything that should be down is up, and everything that should be up is downThen he would introduce me and Id tell people what we intended to do to fix itI loved those bus toursWe motored through sixteen states and in November won thirteen of them
After the first bus tour, one national poll showed me with a two-to-one lead over President Bush, but I didnt take it too seriously because he hadnt really started to campaignHe began in the last week of July, with a series of attacksHe said that my plan to trim defense increases would cost a million jobs; that my health-care plan would be a government-run program with the compassion of the KGB; that I wanted the largest tax increase in history; and that he would set a better discount hermes moral tone as President than I wouldHis aide Mary Matalin edged out Dan Quayle in the race for the campaigns pit bull, calling me a sniveling hypocriteLater in the campaign, with Bush sinking, a lot of his careerist appointees started leaking to the press that it was anybodys fault but theirsSome of them were even critical of the PresidentShe stood by her man to the endIronically, Mary Matalin and James Carville were engaged and soon would be marriedAlthough they were from opposite ends of the political spectrum, they were equally aggressive true believers whose love added spice to their lives, and whose politics enlivened both the Bush campaign and mine
In the second week of August, President Bush persuaded James Baker to resign as secretary of state and return to the White House to oversee his campaignI thought Baker had done a good job at State, except on Bosnia, where I felt the administration should have opposed the ethnic cleansing more vigorouslyAnd I knew he was a good chanel shopping bags politician who would make the Bush campaign more effective
Our campaign needed to be more effective, tooWe had won the nomination by organizing around the primary scheduleNow that the convention was behind us, we needed much better coordination among all the forces, with a single strategic centerJames Carville took it onHe needed an assistantBecause Paul Begalas wife, Diane, was expecting their first child, he couldnt come to Little Rock full-time, so reluctantly, I gave up George Stephanopoulos from the campaign planeGeorge had demonstrated a keen understanding of how the twenty-four-hour news cycle worked, and now knew we could fight bad press as well as enjoy the good storiesHe was the best choice
James put all the elements of the campaignpolitics, press, and researchinto a big open space in the old newsroom of the Arkansas Gazette buildingIt broke down barriers and built a sense of camaraderieHillary said it was like a war room, and the name stuckCarville put a sign on the gucci backpacks wall as a constant reminder of what the campaign was aboutIt had just three lines:
Change vsMore of the Same
The Economy, stupid
Dont forget health care
Carville also captured his main battle tactic in a slogan he had printed on a T-shirt: Speed Kills The War Room held meetings every day at 7 ato assess Stan Greenbergs overnight polls, Frank Greers latest ads, the news, and the attacks from Bush, and to formulate responses to the attacks and unfolding eventsMeanwhile, young volunteers worked around the clock, pulling in whatever information they could get from our satellite dish, tracking the news and the opposition on their computersIts all routine stuff now, but then it was new, and our use of technology was essential to the campaigns ability to meet Carvilles goal of being focused and fast
Once we knew what we wanted to say, we got the message out, not only to the media but to our rapid-response teams in every state, whose job it was to transmit it to our supporters prada fairy and local news outletsWe sent pins with Rapid-Response Team on them to those who agreed to do daily dutyBy the end of the campaign, thousands of people were wearing them
By the time I got my morning briefing from Carville, Stephanopoulos, and whoever else needed to be on call that day, they could lay out exactly where we were and what we needed to doIf I disagreed, we arguedIf there was a close policy or strategic call, I made itBut mostly I just listened in amazementSometimes I complained about what wasnt going well, like speeches I thought were long on rhetoric and short on argument and substance, or the backbreaking schedule that was more my fault than theirsBecause of allergies and exhaustion, I griped too much in the morningsLuckily, Carville and I were on the same wavelength, and he always knew when I was serious and when I was just blowing off steamI think the others on call came to understand it too
The Republicans held their convention in Houston in the third week of 2.55 chanel jumbo Au